Sunday, July 02, 2006

We are Number One

Looks like some UAE publications has turned to aggressive tactics to contradict the claims of circulation of it's rivals.
This ad, presumably of 'What's On', appeared in a Campaign Middle-East Report.
So who is willing to take on 'My Favourite No:1 Newspaper' now?

1 Comments:

Anonymous Jacob Joseph said...

Audit seems to be on every publisher mind in the region since the advertiser have started to insist on them. Many might be in trouble because they have for so many years insisted that they are No.1 and fudged figures.

'Our fav No.1 newspaper is espeical in trouble as their auditors (ABC UK) have stopped service in the region. Gulf news have gone in for a BPA audit and should be out in the coming months.

6:00 pm  

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